Promoting your Skype Public IM (chat)
Both hosts and participants can promote Skype Public chats that they are members of by going to Options > Promote Chat.
This brings up a dialogue that will supply them with the correct URL to share via email or chats. Simply copy and paste the URL of the public chat you wish to promote into emails or chats to encourage people to join in the discussion. You can also add this link to your Skype mood message allowing other Skype users to click on your mood message to join this chat.
Skype Public chats can also be promoted in email signatures, on forums and blogs, MySpace pages or even on a website using web snippets. To create your unique web snippet click 'Get code snippet online' in the same 'Promote Chat' dialogue. Then follow the simple on-screen instructions. Once you have the html for the web snippet simply add this to your email signature, blog or website to start promoting your public chat.
Example of snippets:
